On a Mission to Promote Competition.

We've been supporting IBM's sponsorship of The ACM International Collegiate Programming Contest (ACM-ICPC) through global media relations, social media, and event support at World Finals events across the globe for over 15 years. What is the ACM-ICPC? Only the oldest, largest, and most prestigious computer programming contest in the world. The competition challenges 128 global university teams to solve complex real-world problems using IBM’s latest technologies. We raise awareness of the contest and IBM innovations through effective content storytelling, curating podcasts, crafting social content for several IBM social channels, and pitching media and influencers. We also provide on-site media support managing hundreds of global press. We may not be software geniuses, but our longstanding promotion and support helps IBM stay top-of-mind among the next generation of developers worldwide.